Danielle Pearce

PERSONAL BIO: I have worked in the social housing sector since February 2007 through to October 2017 when I joined my current employer, Saffer Cooper. I spent 9 years as a Personal Assistant to the Executive Team and CEO helping me build extensive experience and a strong commitment to supporting communities and improving housing outcomes. I originally joined Saffer Cooper as bookkeeper and have progressed within the company to Associate for Operations and Growth where I am intrinsically involved in every aspect of our business. In March 2019, I joined the North West committee for Women in Property as Secretary, later taking on the role of Social Media Coordinator. Since February 2024, I have been responsible for managing the organisation’s national social media presence, helping to raise its profile and amplify its impact across the built environment and I am also secretary to our National Chair for the National Steering Group and for our Limited Board. I am passionate about social housing and a strong advocate for championing women in the industry, supporting greater representation and opportunities across the sector. Outside of work, I enjoy rock music and travelling with my family and spending time with my beloved dog, Axl. WHAT MOTIVATES YOU TO SUPPORT WIP? I believe progression in life does not follow a strict educational path and I am a firm believer that experience and passion can be just as important. I want to encourage those who do not take part in higher education to pursue their dreams and I know WiP can help so many achieve that. FAVOURITE PODCAST: I actually prefer to read BUT if I had to choose, I enjoy this one - Just as Well.